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The Man Who Mistook His Wife for a Hat Marketing & Consumer Behavior your friendsThese are case studies of people who have lost their memories and with them the greater part of their pasts; who are no longer able to recognize people or common objects; whose limbs have become alien; who are afflicted and yet are gifted with uncanny artistic or mathematical talents. In Dr Sacks's splendid and sympathetic telling, each tale is a unique and deeply human study of life struggling against incredible adversity.